Masa (Eau de Parfum) by Lattafa Perfumes is a Men fragrance released in 2024, blending Aromatic, Citrus, Spicy, and Woody facets; it opens with bergamot, pink pepper, and lemon, moves through a heart of lavender, geranium, and cedar, and settles on ambroxan, patchouli, and musk. Expect about 8–10 hours of longevity with strong sillage and strong projection, best suited for users in their 20s–40s.